Workpath: From Webflow Chaos to a Scalable Enterprise Platform

Workpath is a leading provider of enterprise OKR and strategy execution software. Over the years, their Webflow website had been managed by a rotating mix of agencies, freelancers, and internal marketing staff. The result? A cluttered, inconsistent setup that became increasingly difficult to maintain.

Some of the key issues:

• Uncompressed assets
• No consistent CSS system – dozens of conflicting classes
• Numerous external embeds without a clear purpose
• Inconsistent design across pages
• Content cobbled together from various templates

In short: Too many cooks spoiled the broth. Every change on the site triggered a cascade of unintended consequences, making even minor updates time-consuming.

The consequences:

• Slow page speed
• Webflow bandwidth issues
• Underwhelming SEO performance
• Inconsistent brand experience
• High effort for even basic edits

Workpath brought us in to restructure their entire Webflow presence – with one clear goal: reduce complexity, boost performance, and enable internal scalability.

Here’s what we delivered:

1. Unified Style Guide (Clients First CSS System)
   We implemented a structured, scalable CSS system and replaced all legacy styles for consistency and clarity.
2. Redesign of 20+ pages and 250+ CMS pages
   We aligned UI and UX across the board for a seamless, brand-consistent experience.
3. Asset compression & performance optimization
   All assets were compressed and cleaned up, dramatically improving load times and reducing bandwidth usage.
4. Figma as the single source of truth
   We centralized design, copy, and CMS logic in one clear, collaborative environment.
5. Component-based Webflow design
   We set up a smart system of reusable components and interlinked CMS collections for easy scaling and streamlined content updates.

• Massive time savings for content updates and maintenance
• Easy internal publishing – no need for ongoing agency support
• Simplified multilingual setup
• Noticeable performance boost through clean code, optimized assets, and reduced embeds
• Improved SEO performance through faster load times, structured content, and clearer site hierarchy

Today, Workpath runs on a high-performance Webflow platform that’s not just clean and fast – it’s built for the future and designed to grow with them.